Value Proposition
Are you a Biotech SME or a Tech Start-up that is looking to expand into a new geographic area?
MP Tech-Business through its extensive know-how is your partner of choice to improve your Value Proposition and support you during your Global Expansion.
Why should you look at improving your Value proposition?
Easy to understand: Potential customers can easily and quickly understand what your company has to offer: a considerable amount of customers know what they are looking for. If you don’t match what they are looking for, they will move on.
Differentiation: Identify your unique selling points and separate yourself from the competition will help your customers to understand why they should buy from you.
Target customers: Attract the right prospects helps you to increase the quantity and the quality of your leads. It will also decrease the effort you have to put in to find the correct customers for your products or services.
Engagement: clear value proposition is helping your customers to understand better your offer and, via this clarity, they are more likely to engage with your company.
Communication: knowing your value proposition helps you to develop clearer communications for you and your customers.
Do you have the available resources to develop your business?
Our Approach
Calculate YOUR Value
Evaluate the Real Value Perception
Clarify the costs related to it
Identify your Current Position
Your Target Market Values
Profile your customers to understand what they care about
Draft your message to address that specific customer value
Repeat overtime to align your proposition with the current values
Identify Your Offering Gaps
Perform a SWOT analysis on your company
Draft competitive landscape to understand where your gaps are
Interview customers to understand what they expect from you
Create Incentive With Value
Segment your audience to target it better
Provide high-value / low-cost solutions to facilitate the sale
Focus on customer support and customer satisfaction to increase retention
Your NEW Value Proposition
Make unique your value proposition
Continuous proposition review to align with the market values
Why MP Tech-Business
The Team of MP Tech-Business have experienced in person the challenges that start-ups and SMEs have to face throughout their journey and decided to put the know-how at disposal of our customers.
Our goal is to enable our customers to succeed in the global market by supporting them with our consultancy services.
Why customers are choosing us:
Knowledge
Direct experience and in-depth knowledge of the challenges and opportunities in the global technological market
Credibility
Built over decades of relationships in the global market ensuring outstanding standards and professional approach
Speed
Time is money, for us and for our customers; deliver within a short time frame is key to address the market on time
How can we support you?
Get in contact with us to learn more about how we can support you on your Value Proposition development